Empowering Executive Support: Sub-Sahara Institute Concludes a Transformative 2-Week Performance Improvement Workshop for TCRA Executive and Personal Assistants

Sub-Sahara Institute Ltd is proud to have successfully facilitated a comprehensive 2-week Performance Improvement Workshop for Executive Assistants and Personal Assistants from the Tanzania Communications Regulatory Authority (TCRA). This high-impact training was designed not only to improve individual performance but also to align administrative functions with the broader strategic goals of the institution.

In today’s rapidly evolving administrative and regulatory landscape, the role of executive and personal assistants has grown beyond traditional support tasks. They now function as critical enablers of institutional performance, operational efficiency, and executive leadership. Recognizing this, the program was crafted to equip participants with a robust toolkit of competencies, practical skills, and transformational mindsets essential for navigating complex organizational environments.


Core Focus Areas and Outcomes

Throughout the two-week workshop, participants engaged in hands-on, interactive sessions covering a diverse range of themes tailored to their unique roles and challenges:

🧠 Emotional Intelligence & Self-Leadership

Participants learned to develop greater self-awareness, regulate emotions under pressure, and cultivate empathy—empowering them to manage relationships with internal and external stakeholders more effectively. These soft skills are critical in supporting high-level decision-makers and maintaining workplace harmony.

🕒 Time Management & Personal Effectiveness

With increasing workloads and shifting priorities, mastering time is non-negotiable. The program introduced structured time-blocking techniques, priority matrix tools, and goal alignment frameworks that enable assistants to work smarter, not harder.

🗣️ Strategic Communication

Participants were trained in verbal, written, and digital communication strategies that ensure clarity, professionalism, and strategic alignment in their messaging—especially when representing senior leadership internally and externally.

🛡️ Anti-Corruption and Ethical Conduct

A crucial module focused on ethics, accountability, and integrity in the public service space. Participants were sensitized on anti-corruption protocols, reporting mechanisms, and their role in upholding public trust within regulatory institutions.

🤝 Team Building & Collaboration

Through collaborative exercises and peer-led discussions, participants strengthened their ability to work cross-functionally, manage interpersonal dynamics, and build a culture of mutual respect and productivity across departments.


A Transformational Learning Experience

The workshop was not just about skill transfer—it was a space for reflection, personal growth, and strategic recalibration. Participants walked away with a renewed sense of purpose and clarity about their roles as anchors of institutional success.

By the end of the program, TCRA’s executive and personal assistants were not only better equipped with technical skills but also empowered to lead with confidence, communicate with intention, and contribute meaningfully to the Authority’s mission.


Looking Ahead

We extend our deep appreciation to TCRA for trusting Sub-Sahara Institute Ltd to lead this critical capacity-building initiative. Your commitment to excellence and institutional development is evident in the caliber of professionals you invest in.

At Sub-Sahara Institute, we believe that performance improvement starts with people—and when equipped with the right tools, mindset, and support, every professional can become a catalyst for organizational transformation.

Together, we are redefining what excellence looks like in executive support and administrative leadership across Tanzania’s public institutions.


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